Joey Chestnut, famous for dominating the annual July 4th Nathan’s Hot Dog Eating Contest, will not be participating in this year’s event. The decision comes after Chestnut signed a new endorsement deal with Impossible Foods, a company known for its plant-based products.
Why did Chestnut withdraw his name?
Chestnut, who has won the competition 16 times and held the title every year since 2016, decided to step back due to his new endorsement agreement. In 2021, he broke the world record by eating 76 hot dogs and buns. Last year, he retained his championship by eating 62 hot dogs. The event, traditionally held at the corner of Stillwell and Surf Avenues in Coney Island, will see a significant change due to his absence.
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Major League Eating (MLE), which sanctions Nathan’s program, tried to meet Chestnut’s requests. They agreed to let him participate in an unbranded hot dog eating contest on Labor Day. However, MLE did not allow Chestnut to promote a competing hot dog brand during his program.
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Sources have revealed that Chestnut earned $200,000 for competing in Nathan’s last year. He was offered a four-year deal worth $1.2 million to continue competing. According to insiders, despite the current situation, discussions could still lead to an agreement before July 4.
Comparing Chestnut’s situation to a hypothetical scenario where Michael Jordan wanted to promote both Adidas and Nike, some have dubbed him the “Michael Jordan” of competitive eating. This emphasizes Chestnut’s important role in the sport and the significant impact of his decision.
How did the bookmakers react?
Due to the uncertainty surrounding Chestnut’s participation, bookmakers have adjusted their odds. Jeffrey Asper, who finished second last year with 49 hot dogs, is now the favorite with -225 odds. The change reflects the high stakes and competitive nature of the event without Chestnut.
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MLE expressed disappointment in Chestnut’s decision to endorse Impossible Foods’ plant-based hot dogs. They highlighted their efforts to accommodate him, including paying his appearance fee and allowing him to participate in the Labor Day contest. MLE apologized for Chestnut’s decision to prioritize their new collaboration and reiterated their exclusivity clauses.
What’s next for Joey Chestnut?
Despite the current impasse, MLE remains hopeful for Chestnut’s return. Their official statement acknowledged Chestnut’s iconic status in competitive eating and their desire to see him compete again in the Nathan’s Famous International Hot Dog Eating Contest. They also left the door open for his participation in the future once his representation of the rival brand ends.
Chestnut’s decision marks a significant shift in the world of competitive eating. His endorsement with Impossible Foods reflects a growing trend toward plant-based products. Fans and fellow competitors will be closely watching how this new chapter for the champion eater unfolds.
Source: https://th-xuyenmoc.edu.vn
Category: News